Which of the following resources can be utilized to facilitate business planning in golf?

PGA PerformanceTrak is a valuable resource for facilitating business planning in the golf industry as it provides comprehensive data and analytics specifically related to golf facilities and their performance. This tool collects and analyzes various metrics, including rounds played, revenue, and member engagement, allowing golf course managers and business owners to make informed decisions based on historical trends and performance indicators.

Utilizing this type of data helps in identifying areas for improvement, setting realistic goals, and developing strategies that align with the overall business objectives. The ability to compare the performance of one's facility against industry benchmarks further offers insights that can enhance competitiveness and operational efficiency. This depth of tailored information is not typically found in general market analytics or social media data, making PGA PerformanceTrak particularly effective for golf business planning.